A growth advisory for the Next Fortune 500. We find the one thing holding your growth back and remove it.
Founders who’ve built something real hit a ceiling they can’t see.
It’s one constraint, somewhere in the system, holding everything else down. From inside the business, that’s the hardest thing to see.
Every year it goes unnamed is a year you don’t get back.
A business is a system. A system breaks at its connections before its parts.
We test all 30 connections to find the one holding growth back.
And 25 other connections.
(Our method)
The Seam-Mechanics Model
Growth work happens inside three engines: demand, conversion, and retention. These are the boxes everyone sees.
02 — Test the seams between them.
Each specialist owns a box. The handoffs between them have no clear owner. When a handoff fails, the whole system slows.
03 — Check what the economics allow.
Margin, LTV:CAC, payback, and cash set the limit. They sit between marketing and finance, with no clear owner.
04 — Verify the numbers.
Bad data points to the wrong constraint. We check the numbers before choosing what to fix.
Advocacy-CAC Loop — retention feeds demand
A media buyer sees channels. A CRO team sees pages. We read the whole system, name the constraint, and decide where to start.
You leave the diagnostic with this map, the primary constraint, its cost in dollars, and the next move.
Work at this scale shaped the method. A constraint can run through three functions at once, so the diagnosis has to start with the whole system rather than any one part of it.
The diagnostic determines which programs we run and in what order.
We test all 30 connections across your growth system and name the primary constraint.
You leave with the map, its cost in dollars, and the next move.
The diagnostic sets the direction. We plan, launch, and improve paid search, paid social, and programmatic campaigns day to day.
Every campaign is measured by contribution margin, using your P&L as the source of truth.
Paid acquisition captures demand that already exists.
We build brand, content, PR, social, and influencer programs to create new demand.
Your offer and price set the ceiling before a visitor reaches the page. Conversion determines how much of that value you capture.
We test the offer, price, funnel, and page, then measure the result in contribution margin per visitor.
Better retention lets you pay more to acquire a customer than your competitors can. Growth either compounds through the customers you have, or you buy it again with every new cohort.
We improve activation, repeat purchase, expansion, and referrals. We measure the result in LTV and payback.
We work with companies that already have traction.
They usually come to us when one of three things happens.
What worked before no longer moves the number.
Revenue still grows, but contribution margin is shrinking.
The market changed. Your strategy did not.
The work moves through three steps: first call, diagnostic, and execution.
A short call to understand the business and what changed. If there is a fit, the diagnostic comes next.
We test all 30 connections across your growth system and name the primary constraint.
The primary constraint sets the priority. We run the marketing work needed to remove it and measure the result using your P&L as the source of truth.
It may sit in product, pricing, operations, or unit economics. We say so. You still leave with the primary constraint and its cost in dollars. If another team should lead, we put that recommendation in writing.
Clear answers before you decide.
An agency usually starts with a brief. We start by deciding what the brief should solve. The Growth Diagnostic names the primary constraint and sets the order of work. We then run the marketing programs needed to remove it.
Not if they are the right team for the work. The Growth Diagnostic shows what they should focus on and how the result should be measured. We can work alongside them. If another team is needed, the map makes that clear.
The Growth Diagnostic is a fixed-fee project. We set the price after the first call, once we understand the size and complexity of the business.
Media buying starts at $5,000 per month. Fixed projects start at $20,000. Ongoing engagements start at $20,000 per month.
Vlad leads the Growth Diagnostic and owns the final recommendation. Specialists analyze their areas of expertise, and he brings their findings together into one view of the business.
The execution team depends on the programs required. You know who owns each one before work begins.
We work across e-commerce, SaaS, fintech, and service businesses. The numbers and customer journeys differ. The job stays the same: read the whole system, find the primary constraint, and decide what should change first.
Finding the constraint is only the first step. The work then has to be launched, measured, and improved. Nine months gives us enough time to see what changed and make the next decision from real results.
We agree on a dollar metric before execution begins. Depending on the constraint, that may be contribution margin, payback, LTV, or another financial result. Your P&L and operating data are the sources of truth.
We say so. We do not follow it with a proposal for marketing work. You leave with the primary constraint, its cost in dollars, and a written recommendation for who should lead the work.
Yes. Large organizations taught us to read the whole system before changing one part. We bring that discipline to your business without bringing the layers and overhead.
